Left Coast Ventures Partnering with Carlos Santana to Launch THC and CBD Brands

This summer, a new, premium brand of cannabis products will launch, according to a story posted on Benzinga. Left Coast, which has partnered with the popular Latin music artist, Carlos Santana to use his name, says the brand will leverage the power of ancient therapies and will use Santana’s Latin heritage as inspiration.

While cannabis products, including flower and pre-rolls, are expected to hit California shelves this summer, the CBD line of topicals is slated for a fall release. The article states that the CBD topical products will be inspired by traditional creations from Santana’s family. Carlos Santana is quoted in the piece as saying, “Cannabis is a window or a door to different awareness of consciousness.”